- T-Mobile has officially dismantled its diversity, equity and inclusion (DEI) initiatives, removing DEI-related roles, language and training from the company.
- In a letter to FCC Commissioner Brendan Carr, the company cited legal and restructuring reasons but also appeared to align with the Trump administration's push to eliminate DEI in federally regulated industries.
- Staff formerly focused on DEI will be reassigned to broader human resources roles focused on general employee culture and engagement.
- T-Mobile joins other major U.S. corporations, including Amazon, Meta, Walmart and Ford, that are retreating from DEI efforts amid a broader conservative backlash and changing political climate under President Donald Trump.
- The rollback reflects a shift in corporate strategy to align with the Trump administration’s hostility to "woke" policies, signaling that previous DEI efforts may have been more about branding than long-term commitment to equity.
T-Mobile, the nation's second-largest wireless carrier, has officially
ended its diversity, equity and inclusion (DEI) programs.
In a letter to Federal Communications Commission (FCC) Chair Brendan Carr, made public on Wednesday, July 9, the company stated that it is ending DEI-related policies "not just in name, but in substance." The Washington-based telecom giant said it has dismantled all DEI-dedicated roles and teams, scrubbed DEI language from its website and removed such references from employee training materials.
T-Mobile cited legal considerations and internal restructuring as primary drivers behind the change. However, the timing and content of the announcement suggest it is also a strategic compliance move as the Trump administration intensifies efforts to
strip DEI requirements from corporate America, especially for companies reliant on federal regulatory approval or contracts.
The letter to Carr outlines that T-Mobile will no longer support DEI-specific roles, branding or content in any official capacity. Employees previously assigned to DEI functions will be reassigned within the Human Resources department to broader roles focusing on company culture and employee engagement.
"First, the handful of T-Mobile employees who focused on diversity and inclusion will be redirected within Human Resources to focus on employee culture and engagement. As a result, T-Mobile will no longer have any individual roles or teams focused on 'DEI.' T-Mobile is also removing any language, logos or other references to DEI on its websites and will ensure that company websites and future communications do not have any references to
DEI or diversity, equity and inclusion, and are consistent with T-Mobile's commitment to promote nondiscrimination and equal employment opportunity," the company wrote in its memo.
The FCC, under Carr's guidance, has aggressively enforced the administration’s stance on DEI, using its regulatory influence to encourage the telecommunications and tech sectors to fall in line. Carr has previously described DEI programs as "ideological capture" and welcomed T-Mobile's decision as "a model for other companies to follow."
Several U.S. corporations abandon DEI as political winds shift rightward
T-Mobile joins a growing list of companies yielding to pressure from the Trump administration as they seek regulatory approval.
In January,
Al Jazeera reported that
Amazon, Meta, McDonald's, Walmart, Ford and John Deere began dismantling their DEI programs. These companies, which had embraced DEI in recent years amid public outcry over racial injustice, particularly after the 2020 murder of George Floyd, are now quietly or overtly reversing course. From internal "unconscious bias" training to inclusive hiring targets and supplier diversity initiatives, the mechanisms of corporate equity-building are being shut down across sectors. (Related:
DEI is collapsing across corporate America.)
Amazon cited the approach as "outdated," while Meta, parent company of Facebook and Instagram, has simultaneously announced the termination of its fact-checking program – a move critics say will compound the marginalization of vulnerable groups by allowing unchecked misinformation to flourish. In place of professional fact-checking, Meta will now rely on a "community notes" system, similar to that used by X (formerly Twitter), where user input determines the credibility of online content.
Corporations appear to be recalibrating to suit the ideological preferences of a more conservative political environment with Trump in the White House.
"The nixing of DEI is thus not only a way of mending relations with Trump, who has been a fierce critic of equity, but adjusting corporate marketing strategies to the accession of right-wing conservatism in the United States. 'Wokeism' is definitely out," Ilan Kapoor wrote in his article for
Al Jazeera.
Follow
Wokies.news for more news about the woke DEI agenda.
Watch the following video and learn what "
Kevin McGary from Every Black Lives Matters (everyBLM) tells Mike Adams - WOKE DEI policies are destroying America."
This video is from the
Health Ranger Report channel on Brighteon.com.
More related stories:
DEI captures the University of Florida.
Woke DEI + green nihilism = Dresden in California.
MIT shuts down DEI office amid national backlash.
Lowe's alters DEI policies amid rising public backlash.
Sources include:
TheNationalPulse.com
Aljazeera.com
Brighteon.com